Jenna VadgamaNov 25, 20224 min readHow is Nike implementing the Dream Crazy campaign? An online and offline consumer campaign is created by combining physical and digital components. According to Leppäniemi and Karjaluoto...
Jenna VadgamaNov 25, 20223 min readWhat message is the Dream Crazy campaign communicating?Nike decided to incorporate a short film in this campaign, as well as a poster featuring Kaepernick's face with the slogan "Believe in...